Today, I'm giving you my best 13 book marketing tips for before, during, and after your book launch. So often authors reach out to me after their book has launched and they’re disappointed with sales and aren’t sure what to do to. This conundrum equally affects those who publish traditionally and independently. It's incredibly difficult to sort through all the book marketing tips and information available. I know . . . I do it on an almost daily basis. 

I have been having great success with Facebook ads for my clients, but my own book promotion had been taking a bit of backseat, so I jumped on the chance to be part of a group of writers (Blackbird Writers) promoting a special Spring Flash Sale over Mother’s Day w

Welcome to final article of a three-part series on the pros and cons of independent or self publishing. This is an honest discussion about what you need to consider before deciding which route is best for your publishing goals and skill set.

Welcome to part two of a three-part series on the pros and cons of independent or self publishing. This is an honest discussion about what you need to consider before deciding which route is best for your publishing goals and skills.

Welcome to a three-part series on the pros and cons of independent or self publishing. This is going to be an honest discussion about what you need to consider before deciding which route is best for your publishing goals and skill set. First, we’ll look at overall concerns within the positives and negatives of each type of publishing. Part two will dive into potential earnings and royalties along with the business concerns you must address for successful independent publishing.

The making of an audiobook was something of a mystery to me before I jumped into this market in 2019. The audiobook listening audience is growing—myself included. The first audiobook I listened to was Scrappy Little Nobody by Anna Kendrick. 

Amazon Publishing and Kindle Direct Publishing are NOT the same thing.

From the consumer perspective, everyone knows about Amazon and its vast array of products available to you with a few simple clicks. In addition to e-commerce, Amazon also focuses on cloud computing, digital streaming, and artificial intelligence.

When I began writing fiction professionally, I had no idea the number of things I would need to learn on the way to publication and beyond. I will never forget the many people who provided kind mentorship in those early months. Now, 12 years later, it’s incredibly fun to do the same for other writers through my company Lost Lake Press.

If you’re going to independently publish your work via one of the many publishing platforms available to authors, I highly recommend that you set up your own publishing imprint. Yes, just like traditional publishers, you will want your work to be published under a company name—other than your own author name—for a number of reasons.

What IS an imprint? An imprint is a trade name that you create for your independent publishing business.

Earlier this year, I wrote “Are Writing Contests Worth the Fees?” – sharing a five-step approach to determine if a contest was legitimate to enter.